Establishing the Business Case

Methodology and Analysis

Marcus Lieberman, Ph.D., a social scientist, advises institutions and companies on program evaluation, survey design, and statistical analysis. He is a research associate at the Harvard-Smithsonian Center for Astrophysics and former professor at Harvard University Graduate School of Education and executive director of Harvard's Center for Moral Education. Marcus is widely published in professional journals and books. Clients have included Harcourt Brace Jovanovich, EXCEL Inc., Mobil Chemical, Towers Perrin, Harvard University School of Medicine, Montreal Children's Hospital, Materials for the Arts, H.B. Fuller Co., Benjamin Moore, and Delta Dental Plan of Massachusetts.

Paul Scarbrough, Ph.D., is professor of accounting and finance at Brock University, St. Catherine's, Ontario, having previously taught at Bentley College, Boston University School of Management, and Virginia Polytechnic Institute. He is widely published in the fields of auditing and accounting, and specializes in activity-based management, quality costing, options pricing theory, and accounting ethics. Clients have included Materials for the Arts, Colonial Pipeline, Benjamin Moore, H.B. Fuller, Saunders Hotel Group, and Partners Healthcare.

Neil Smith is co-founder and managing partner at SmithOBrien, where since 1992, he has led the firm’s corporate responsibility strategy development and organizational change practice and Shareholder Resolution Advisory services. He has extensive experience in helping to institutionalize corporate core values, progressive operational practices and culture change, including being instrumental in the highly-recognized transformation of Chiquita Brands. Neil is a founding partner of innovation, measurement 21st century (im21), which specializes in the use of network analysis and mapping and on-line facilitation to produce inclusive collaboration and communication in order to accelerate innovation, problem-solving, and corporate responsibility/sustainability. He is a part-time faculty member at The New School’s Milano School of Management and Urban Policy and a former adjunct at Boston College’s Carroll School of Management. A lifelong sailor, Neil authored Shopping for Safer Boat Care (International Marine, McGraw-Hill, 1997), which analyzed the environmental and health affects of 100 marine products, and has contributed to many other books, including Transforming Sustainability Strategy into Action. Other clients have included Calvert Group, Gillette, Starbucks, Covidien, Symantec, Hewitt Associates, Benjamin Moore, and TJ Maxx.


Building Responsible Systems, Practices and Culture

Environmental Protection & Energy Conservation

Tom Gloria, Ph.D., has more than 19 years of experience in sustainability management consulting and IT engineering design. His work encompasses product innovation; environmental life-cycle assessment (LCA) and life-cycle management; methods and policy implications regarding greenhouse gas emissions inventories; and energy feasibility analysis. Tom is a Task Force leader for the United Nations Environmental Programme Life-Cycle Initiative and on the North American LCA Advisory Group to the Society of Environmental Toxicology and Chemistry. Clients have included Covidien, Avery Dennison, Levi Strauss, Interface, Gillette, Kraft, Samsung, Sears, the U.S. EPA, and the International Council on Mining and Metals.

Robert Pojasek, Ph.D., has more than 32 years experience helping companies plan and implement clean production processes and pollution prevention programs. He has also been involved in evaluating new clean production technologies and best practices for managing hazardous materials and wastes. Bob is an adjunct professor at Harvard University's School of Public Health and is widely published in professional journals and books. Clients have included Boise Cascade, Longview Fibre, James River, Georgia-Pacific, Stone Container, Mead, H.B. Fuller Co., Benjamin Moore, and Cinergy Corp.

Community Involvement & Corporate Citizenship

Linda B. Gornitsky, Ph.D., is one of a handful of consultants in the philanthropic field who specializes in developing and implementing strategic corporate contributions programs, in addition to benchmarking of community relations practices, and conducting community attitude and evaluation studies for clients. She also advises corporations on financial accounting programs and administrative procedures of corporate foundations and on improving communications both internally and externally. Linda previously directed a variety of corporate communications programs, and managed strategic contributions programs at Citibank and Pfizer. She is a frequent presenter at The Conference Board and the Boston College Center on Corporate Citizenship. Her published research includes a benchmark study on international contributions programs, a benchmark study of best practices in corporate external diversity practices, and a study of benefits of corporate volunteer initiatives. Clients have included Boeing, Texaco, Lucent Technologies, BMW, Cinergy Corp., Eastern Utilities, Benjamin Moore, Bristol-Myers Squibb, Royal Bank of Canada, and Pacific Gas & Electric.

Paul Gray, Ph.D., is an associate professor of sociology at Boston College. His teaching and research include corporate citizenship and social responsibility, adult education in the workplace, and labor relations and social change. Paul has completed numerous community audits for clients such as Shell Chemical, Sapient, Mead-Johnson Pharmaceuticals, Clairol, and Motorola.

Culture Change and Leadership Development

Paul Bracy consults on managing diversity, team building, sexual harassment prevention, and interpersonal communication. For over 35 years Paul has advised and trained a wide variety of organizations on leveraging diversity to develop high performing teams and create inclusive work environments that are responsive to new and diverse constituencies. Clients have included Gillette, Polaroid, General Motors, United Parcel Services, Massachusetts Bay Transportation Authority, Boston Medical Center, and Lesley College.

Michael Grimes, Ph.D., for more than 25 years had been a trusted advisor to numerous corporate leaders, improving the quality of decision-making to distinguish a company’s Leadership Brand. As an executive coach, he advises clients on achieving their personal best and motivating their reports to do the same. In addition, he appraises the potential performance of managers, targeted for future leadership positions, as well as the effectiveness of management practices and business models, generally. As a senior organizational consultant in the financial services industry, Michael facilitated culture change initiatives, resulting in improved vertical alignment, along with improvements in communication, workflow and productivity. Clients have included Citigroup, Merrill Lynch, American Express, Bank of Montreal, Bayer, Merck, AT&T, Verizon, and Seimens.

Bill Joiner, Ph.D., has over 20 years experience working with corporate leaders and teams to develop more customer-centered companies with a high-performance work culture that fosters open communication, teamwork, innovation and continuous improvement in quality and service. As such, Bill advises clients on defining/aligning around organizational values, assessing and improving organizational culture, organizational process and redesign, and strategic thinking and leadership team building. Clients have included AT&T Broadband, IBM, Suncor and Sunoco (Canada), Lehman Brothers, The Travelers, and Mass. General Hospital.

Barbara Kivowitz, an organizational development and knowledge management consultant, has led complex systems change at strategic and operational levels. By using social networks, diversity, leadership coaching, and technology, she helps organizations build the collaboration capability necessary to create healthy corporate cultures, generate innovative business solutions, and achieve sustainable results. Barbara has consulted to R&D, marketing, sales, and product groups to help them achieve high levels of performance across divisional and geographic boundaries. She was the former chief organizational systems architect at Lotus Institute, a R&D group of Lotus/IBM that pioneered original collaboration solutions. She also helped to advance the company’s diversity practices and tie them to business results. Barbara has written extensively on virtual collaboration, technology-enabled innovation, and knowledge management, including the book, The Manager’s Pocket Guide to Knowledge Management. Clients have included IBM, Novartis, Genzyme, PricewaterhouseCoopers, and General Motors.

Laura Moorehead offers strategies and coaching to organizational leaders and teams in diversifying distributed workplaces. Over the past 20 years her consulting has focused on business results in complex, ambiguous work environments where teams are moving to new technology standards and more virtual settings. Laura was an internal organizational development consultant and former director of diversity strategy at Lotus Development Corp., where she also designed and delivered development programs for global managers, teams, and employees, and influenced innovative corporate policy. Laura chaired the Diversity Consortium at Harvard, a collaborative of senior diversity practitioners in the Northeast. Clients have included Nortel, Genzyme, Benjamin Moore, Delta Dental Plan of Massachusetts, Cinergy Corp., Calvert Group, U.S. Postal Services, Boston College, Fleet Boston, and Cahners Business Information.

Judy Riggs, an organizational specialist and trainer, consults to and trains executives, human resource directors and training specialists worldwide in corporate codes of conduct and their effective application to affirm a company's core values and human/labor rights and desired management/employee and contract-supplier behaviors. Judy has extensive international experience. As a director for training and development at Coca Cola she organized Coke's Worldwide Learning Conference, rolled-out its global orientation program for new managers on the cultural/business differences of operations in the Middle and Far East, and advised senior management in the Southeast West Asia division on building brand within this region. Previously, Judy was a senior internal consultant in global organizational development at Levi Strauss, where she advised management on engaging overseas suppliers to adopt the Levi Strauss Supplier Code of Conduct, and involving non-governmental organizations (NGOs) in Levi's internal monitoring process of its contract factories. She also led global training and design for this initiative in Western Europe, Latin America, Asia and North Africa, and oversaw its implementation across continents. Earlier, Judy was a training and development manager at Esprit. Clients have included Levi Strauss, Chiquita Brands, Cinergy Corp, and Colonial Pipeline.

Branding and Communication

Ed Faruolo creates distinctive brands that connect and resonate within the marketplace, while influencing a culture of ownership and brand advocacy among all employees. He likes nothing more than the challenge of “the underdog” and takes pride in outmaneuvering companies that over-invest in conventional marketing. Having honed his skills on the client-management side of large advertising agencies, where his clients included Schering-Plough and Seagrams, Ed went on to reposition The Travelers brand as a diversified financial services company through the “…under The Unbrella” campaign, considered a key factor in attracting Citigroup’s acquisition of Travelers. He later served as VP Brand Strategy and Integration at CIGNA and most recently was VP/Brand Development at Lincoln Financial. Ed served as Executive Chair of the Conference Board’s Brand Council from 2004-2006.

Sal Rasa's career in corporate communications and collaborative learning has spanned more than 30 years. His clients, ranging from human resource to sales executives, describe him as "the most creative and challenging communication consultant" they've worked with. His "new world ways" of thinking, they say, have provoked them to think differently about their role and what will evoke action in order to achieve a different result. Sal previously held senior positions at Watson Wyatt and Maritz Performance Improvement Company, where he was the lead consultant in developing IBM's global transformation communication strategy. Sal's skills in the use of film, as well as the written word, have also resulted in an intensive look at the power language has in bridging differences. Where Words Prevail, a documentary on Cicely Berry, Voice Director at The Royal Shakespeare Company, airs on PBS stations nationwide in 2006. His clients have included BMW, Schlumberger, Schering Plough, Merck, IBM, and AT&T.

Stakeholder Collaboration

Ann Svendsen is a sociologist who specializes in stakeholder relations. For over 20 years she has helped corporations and government agencies to identify, understand, and work effectively with their internal and external stakeholders. Ann also has authored several books on stakeholder relations, including "The Stakeholder Strategy: Profiting from Collaborative Business Relationships" (Berrett-Koehler, 1998). Clients include utilities, insurance companies, banks, and resource companies.

Steve Waddell, Ph.D., consults on large systems change and global development networks between business, government, and civil society. These local, national, or global collaborative initiatives address global trade, poverty reduction, road construction, youth employment, banking, and public water and sanitation services. Steve is executive director of the Global Action Network, an adjunct faculty member at Boston College's Carroll School of Management, and an associate at the Center for Innovation in Management at Simon Fraser University in Canada. He has published numerous journal articles on stakeholder collaboration, and authored "Societal Learning and Change: Innovation with Multi-Stakeholder Strategies" (Greenleaf Publishing, 2005). Clients have included the Ford, MacArthur, and International Youth foundations, the World Bank, Global Reporting Initiative, Business Partners for Development, CARE, and Mvula Trust.